70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out much more reviews to get an idea of how the business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to spend more time on your website. According to online review data, people devote more than 5 times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated material can do wonders in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% increase.

Source: RevLocal

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the massive effect user rankings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

77% Of Consumers Don't Trust Reviews That Are Older Than Three Months

Clients don't care how good your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Overall two thirds of companies have excellent and awesome ratings. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

77% Of Consumers Would Likely Leave A Review If They Were Asked

More than a 35% would post a review to inform others about their customer experience and 24% would most likely direct their review to the business itself.

Over a 26% would want to leave a review to help other individuals with their decision making process.

Source: Podium

Favorable Reviews Encourage 68% Of Customers To Choose Local Businesses

Because the huge majority of customers read reviews, you would want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

73 Percent Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Scores

Online review data make it clear people aren't pleased with ratings alone.

Customer reviews make the statistics appear more genuine which is what the prospective customers are looking for. Practically a 3rd of consumers state composed reviews are the only feature that makes them believe the sites' reviews are relevant and useful.

Source: Fan and Fuel

74 Percent Of Regional Businesses Have At Least One Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Looking at online scores statistics, we learnt that a company needs to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

53% Of Americans Consider Item Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read consumer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star score is the first thing customers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American consumers.

Source: Statista

30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews

Corresponding with your clients establishes trust. Even something as basic as reacting to their reviews and remarks can make them feel appreciated.

As you might anticipate, clients who feel this way are ready to spend more cash with a company.

Source: Statuslabs

49% Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of consumers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are generally ads.

Source: Martech Zone

Many Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

The Average Review Word Count Has Become 65% Shorter Since 2010

Now a days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers