64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out consumer reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Consumers Claim That Reviews Are A "Very Crucial" Factor When Selecting A Solution Provider

Reviews have a massive impact on their decision when clients have to pick a solution provider.

Source: DemandGenReport

60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.

Reviews and ranking stats show people value the opinion of peers more than any other content.

Source: Collective Bias

91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most trustworthy source of recommendations. Online reviews normally bring the very same weight as recommendations from friends and family.

Source: Brightlocal

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a brand-new vehicle and there are several models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews transform consumers into clients.

Source: Consumer Affairs

Most Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends show people choose to comment if they had a favorable experience, instead of a average or unfavorable one.

Source: Brightlocal

90% Of Users Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated content can do miracles in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44 percent boost.

Source: RevLocal

73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Ratings

Online review data make it clear people aren't satisfied with scores alone.

Written reviews make the statistics appear more authentic which is what the potential consumers are trying to find. Almost a third of consumers say composed reviews are the only function that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Consumers Would Definitely Leave A Review If They Were Asked

More than a 35% would do it to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would want to leave a review to assist other people with their decision making process.

Source: Podium

The Typical Review Word Count Has Become 65% Shorter Since 2010

As of late reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

86% Of Customers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the money they invest at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

American Buyers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American consumers.

Source: Statista

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are generally ads.

Source: Martech Zone

49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of customers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some negative reviews.

Source: Capterra