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54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star rating is the first thing consumers see. Still, users pay attention to other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA consumers.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Google Accounts For 57.5 Percent Of All Reviews Globally
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
74 Percent Of Regional Companies Have At A Minimum, One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Looking at online ratings stats, we discovered that a business needs to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
89% Of Customers Browse A Businesses Responses To Reviews
Not only do a lot of clients read the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's shoppers are smart and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
83% Of All Younger Shoppers Were Asked To Leave A Review Recently
Of those asked, 80% of customers did give a review. Overall, businesses have asked 66% of all customers to post a review on their business.
Source: Brightlocal
A One Star Boost In Rating Can Result In A 5% To 9% Boost In Business Profits
Businesses that treat clients well generally flourish, review websites help make sure of that.
Source: Statuslabs
Many Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends show individuals choose to comment if they had a positive experience, instead of a average or negative one.
Source: Brightlocal
83 Percent Of Consumers Do Not Trust Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. Many users who no longer trust advertisements select to take notice of consumers' suggestions online.
Source: Statuslabs