Clients Checking Out Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Buying decisions are made rapidly.

Online reviews are certainly convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review statistics show the general popularity of a website can only presume when it concerns trust.

Source: Review Trackers

When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Many Best-selling Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

89% Of Buyers Prefer To Read Reviews Using Their Smart Devices

Be it through an app or a mobile browser, people prefer to read reviews on their mobile devices.

Source: Statista

64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read client reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also influence our buying decisions.

According to social media reviews data, Facebook impacts the majority of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

Online Product Reviews About A Product Can Improve Its Conversion Rate By An Incredible 270 Percent

User review stats reveal the purchase possibility for a product with 5 reviews is 270% higher than the exact same item without reviews.

Source: Spiegel Research Center

67% Of Consumers Admit Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

Reviews have an enormous effect on their decision when customers have to pick a solution provider.

Source: DemandGenReport

One-half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the value of being informed. User-generated material has an unassailable influence on customers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Just 6 Percent Of Customers Do Not Rely On Client Reviews At All

According to customer review data, a whopping 19% of consumers constantly rely on online reviews and never a make a purchase without checking out reviews first.

Source: Statista

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to choose a physician or a legal representative.

Younger people (age 18-35) are much more inclined to employ an expert based on online reviews. Only 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

89% Of Clients Read A Companies Replies To Reviews

Not only do most consumers read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.

Source: Brightlocal

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the maker states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business

Since the vast bulk of consumers read reviews, you would want yours to be enticing to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

53% Of Americans Consider Item Reviews And Rankings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are wary and desire the best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they recognize the massive impact user scores have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc