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United States Buyers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
When people check out reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA consumers.
Source: Statista
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Data reveal that reviews were more helpful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
89% Of Customers Browse A Businesses Feedback To Reviews
Not only do many clients check out the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
30% Of Consumers Feel Comfortable With A Company Which Answers Online Reviews
Communicating with your customers creates trust. Even something easy like responding to their reviews and comments can make them feel valued.
As you may anticipate, clients who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
15 Percent Of People Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of possible customers won't even consider working with a company they can't discover opinions about.
Source: Statuslabs
Favorable Reviews Encourage 68% Of Customers To Use A Local Business
Since the huge majority of consumers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Majority Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a negative or average one.
Source: Brightlocal
If They Were Asked, 77% Of Clients Would Definitely Submit A Review
More than a 35% would leave a review to notify others about their customer experience and 24% would likely direct their review to the business itself.
Over a 26% would want to give a review to assist other people with their choice making process.
Source: Podium
61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall 2 out of 3 companies have excellent and great ratings. Just 5% of companies have a ranking listed below three stars.
Source: Brightlocal
70% Of Customers Choose To Learn About A Business Via Posts And Reviews, Instead Of Advertisements
Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star score is the first thing consumers see. Still, users focus on other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of USA consumers.
Source: Statista
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of companies doubt the integrity of online reviews. Nevertheless, they realize the huge impact user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out client reviews, concur that it increases their buying confidence.
Organizations use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista