95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely often'.

Source: Trust You

90% Of Customers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the maker states. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

Clients Could Spend 31 Percent More With A Business That Has Fantastic Reviews

Focus on this statistic. The more detailed other users explain your product and services, the more money you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

86% Of Customers Would Think About Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the money they invest at your business. They will be willing to share it if you provide them an excellent experience.

Source: Brightlocal

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive force for users to spend more time on your site. According to online review stats, people spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews stats, 59% used online reviews to choose a lawyer or a physician.

Young people (age 18-35) are a lot more likely to employ a professional based on online reviews. Just 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

83% Of All Young Buyers Were Invited To Submit A Review Recently

Of those asked, 80% of customers did submit a review. Overall, businesses have asked 66% of all consumers to post a review on their business.

Source: Brightlocal

60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and score data reveal people value the opinion of peers more than any other material.

Source: Collective Bias

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a brand-new car and there are several models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.

With the help of other people, you quickly decide on a model that works for you. That's how favorable reviews transform customers into consumers.

Source: Consumer Affairs

61% Of Regional Businesses Have An Average Rating Of 4 To 5 Stars

Overall two-thirds of companies have outstanding and good scores. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra

89% Of Customers Review A Businesses Feedback To Reviews

Not only do most consumers read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies actually utilize them.

Although we now know why consumer reviews are so powerful, most businesses obviously don't.

Source: LsaInsider