60 Percent Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and score stats reveal people value the opinion of peers more than any other material.

Source: Collective Bias

90 Percent Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people say about impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing consumers see. Still, users take notice of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

Just 6% Of Consumers Don't Trust Consumer Reviews At All

According to consumer review stats, a massive 19% of consumers always trust online reviews and never a make a purchase without reading reviews initially.

Source: Statista

Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also influence our purchasing preferences.

According to social media reviews data, Facebook impacts over half of users' purchase decisions.

Facebook reviews statistics expose that four out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

77% Of Customers Would Submit A Review If They Were Asked

More than a 35% would do it to inform others about their consumer experience and 24% would probably direct their review to the business itself.

Over a 26% would want to give a review to assist other individuals with their decision making process.

Source: Podium

89% Of Consumers Read A Companies Feedback To Reviews

Not only do the majority of individuals read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated material has an unassailable effect on consumers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

More Than Four Negative Reviews About A Company Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

67% Of Customers Admit Reviews Are A "Very Important" Factor When Picking A Solution Provider

When consumers need to choose a solution provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats reveal the general appeal of a site can only go so far when it concerns trust.

Source: Review Trackers

91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review stats place customers' reviews as the most trustworthy source of suggestions. Online reviews typically carry the exact same weight as guidance from family and friends.

Source: Brightlocal

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the enormous impact user scores have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

83 Percent Of Clients Do Not Rely On Advertising

The traditional channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust ads select to take notice of consumers' recommendations online.

Source: Statuslabs

53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.

Today's buyers are wary and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

Favorable Reviews Encourage 68 Percent Of Customers To Choose Local Businesses

Since the large bulk of consumers read reviews, you'd want yours to be inviting to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal