91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they realize the massive effect user scores have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Too

We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers expect to see some negative reviews.

Source: Capterra

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

If They Were Asked, 77% Of Clients Would Undoubtedly Submit A Review

More than a 35% would do it to advise others about their client experience and 24% would undoubtedly direct their review to the company itself.

Over a 26% would be willing to give a review to assist other individuals with their choice making process.

Source: Podium

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat clients well usually prosper, review websites help ensure of that.

Source: Statuslabs

Half Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated content has an unassailable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been missing out on. Older individuals are various though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

70 Percent Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read much more reviews to get a better idea of how the business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal

70 Percent Of Consumers Prefer To Find Out About A Business Through Reviews And Posts, Rather Than Ads

Advertisements are all well and good, but it's worth trying a different approach too. Reviews are by far the best way to discover the truth about a product or service.

Source: Statuslabs

53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics show that 63% of customer reviews go on without a reply. That's too bad, since those businesses are losing clients that way.

Source: Review Trackers