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91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they realize the enormous impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
Customers Might Invest 31 Percent More With A Business That Has Fantastic Reviews
Focus on this fact. The more detailed other users describe your product and services, the more money you can charge and customer review statistics show us precisely just how much more.
Source: Martech Zone
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a favorable experience, rather than a mediocre or negative one.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to pick a medical professional or a lawyer.
Young people (age 18-35) are much more likely to work with a professional based upon online reviews. Just 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
52% Of Customers Trust A Product More If It Has Negative Reviews Also
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra
64% Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their buying confidence.
Organizations use the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Unfavorable Reviews Can Improve Conversion By Up To 85 Percent
It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your website. According to online review data, people devote more than five times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
If They Were Asked, 77% Of Customers Would Most Likely Give A Review
More than a 35% would leave a review to educate others about their client encounter and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to leave a review to help other people with their decision making process.
Source: Podium
The Majority Of Shoppers Aged 25 To 34 Posted Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are smart and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Most people read much more reviews to get a better idea of how business is actually doing. Do not depend on that fact alone.
Source: Brightlocal