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When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Google Represents 57.5% Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a remote second.
Here are the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
61 Percent Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Generally 2 out of 3 companies have outstanding and good scores. Just 5% of businesses have a rating listed below three stars.
Source: Brightlocal
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews stay without a reaction. That's too bad, since those companies are losing customers that way.
Source: Review Trackers
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
91 Percent Of Millennials Turn To Online Reviews As Much As Friends And Family
Online review stats put clients' reviews as the most trustworthy source of suggestions. Online reviews generally bring the same weight as guidance from family and friends.
Source: Brightlocal
89% Of Individuals Want To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile internet browser, most people choose to read reviews on their smart phones.
Source: Statista
15% Of Customers Do Not Trust Businesses Without Having Online Reviews
No trust means no interactions. 15% of potential consumers will not even think about doing business with a business they can't discover opinions about.
Source: Statuslabs
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to choose a medical professional or a lawyer.
Young people (age 18-35) are a lot more inclined to work with an expert based on online reviews. Just 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses
Given that the huge bulk of customers read reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to purchase a new car and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.
With the help of other people, you quickly decide on a model that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
Many Best-selling Items Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower rating actually helps your overall score.
According to consumer rating stats, conversion rates start to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds insane, but negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
83 Percent Of Customers Do Not Rely On Advertising
The conventional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust advertisements pick to take note of clients' suggestions online.
Source: Statuslabs
86 Percent Of Customers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing decisions.
According to social reviews data, Facebook affects the majority of users' purchase choices.
If it has favorable reviews, Facebook reviews stats reveal that four out of five users are more likely to rely on a local business.
Source: RevLocal
67% Of Customers Claim Reviews Are A "Very Important" Factor When Selecting A Solution Provider
When consumers have to pick a solution provider, reviews have a massive effect on their decision.
Source: DemandGenReport