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Many Best-selling Items Have A Typical Ranking Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.
Businesses use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
89% Of Clients Prefer To Read Reviews On Their Smartphones
Be it by means of an app or a mobile web browser, consumers prefer to read reviews on their cell phones.
Source: Statista
Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270 Percent
User review stats show the purchase probability for an item with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Many people read many more reviews to get an idea of how the business is in fact doing. Do not depend upon that fact alone.
Source: Brightlocal
Software Application Reviews Impact Over 98% Of All Purchasers
18% of software application purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of customers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
70 Percent Of Consumers Choose To Learn About A Business By Means Of Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the very best way to discover the truth about a service or product.
Source: Statuslabs
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Will Not Use A Service
This stat is one of many that illustrate the importance of online ratings. Now that news of consumer satisfaction travels this fast, keeping your consumers pleased is more vital than ever.
57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for services with a best five star score.
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars
Overall 2 out of 3 businesses have exceptional and great ratings. Just 5% of companies have a score below three stars.
Source: Brightlocal
83% Of All Young People Were Invited To Submit A Review Recently
Of those asked, 80% of customers did give a review. In general, businesses have asked 66% of all clients to post a review on their business.
Source: Brightlocal
US Buyers Consider "Product Performance" To Be The Most Helpful Detail In Product Reviews
They focus on various aspects of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of USA clients.
Source: Statista
If They Were Asked, 77% Of Clients Would Probably Post A Review
More than a 35% would leave a review to educate others about their consumer experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to post a review to help other individuals with their choice making process.
Source: Podium
The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
When it comes to trust, these online review statistics show the basic appeal of a site can just go so far.
Source: Review Trackers
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US consumers consider reviews as 'extremely influential'.
To highlight the importance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those exact same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
Favorable Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Because the large bulk of customers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Majority Of People Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are plainly the more vocal ones.
Source: Statista