54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization

The star ranking is the first thing customers see. Still, users take note of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

Since They Want To Buy A Product Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82% Of Customers Go To Review Sites.

Review websites are locations that customers go to get the truth about a business, product and services . Users come because they have currently formed a purchase decision. The majority of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not just because of the cash they invest at your business. If you provide an excellent experience, they will want to share it.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually utilize them.

Although we now know why client reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Since the huge majority of customers check out reviews, you'd want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

52% Of Consumers Trust A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. People expect to see some negative reviews.

Source: Capterra

Customers Might Invest 31 Percent More With A Business That Has Fantastic Reviews

Take notice of this fact. The more detailed other users describe your product or service, the more money you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

These days reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a mediocre or negative one.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Expert Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% used online reviews to select an attorney or a medical professional.

Younger people (age 18-35) are even more likely to work with a professional based on online reviews. Only 19% of millennials will think about working with a lawyer without any.

Source: Thomson Reuters

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase probability for an item with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

77% Of Consumers Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Stats reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Profits

Businesses that treat clients fairly typically flourish, review websites help make certain of that.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics show a business's reputation doesn't affect simply the customers. Potential team members also take a look at ratings and read reviews.

Source: Deloitte

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

15 Percent Of Consumers Do Not Trust Businesses With No Online Reviews

No trust indicates no interactions. 15% of potential consumers will not even think about working with a business they can't discover viewpoints about.

Source: Statuslabs