54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business

The star rating is the first thing customers see. Still, users take note of other elements also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

Software Reviews Influence Over 98 Percent Of All Purchasers

18 percent of software purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually use them.

Although we now know why client reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

71% Of Millennials Search Customer Reviews Of Expert Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews data, 59% used online reviews to pick a physician or a lawyer.

Young people (age 18-35) are even more inclined to hire an expert based on online reviews. Just 19% of millennials will think about working with an attorney without any.

Source: Thomson Reuters

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'very influential'.

To show the importance of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those exact same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Google Represents 57.5 Percent Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a distant second.

These the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

72% Of Consumers Won't Take Action Before They Check Out Some Reviews

Regardless of how appealing your marketing is, you still require customer reviews. There is no other way around it. Clients are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Most Best Selling Products Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to consumer rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

77% Of Individuals Do Not Rely On Reviews That Are Older Than 3 Months

Consumers don't care how great your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Revenue

Businesses that treat consumers honorably typically flourish, review websites help make certain of that.

Source: Statuslabs

86% Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

67% Of Consumers Report Reviews Are A "Very Crucial" Factor When Picking A Service Provider

When consumers need to select a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

73 Percent Of Consumers Think Customer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Client reviews make the stats appear more genuine which is what the would-be customers are looking for. Nearly a 3rd of customers state written reviews are the only function that makes them think the sites' reviews are useful and relevant.

Source: Fan and Fuel

63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the general popularity of a site can just go so far.

Source: Review Trackers

83% Of Consumers Don't Trust Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust advertisements pick to pay attention to clients' suggestions online.

Source: Statuslabs

60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced considerably by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and ranking data show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

Customers Could Spend 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The better other users explain your service or product, the more money you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone