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15 Percent Of Consumers Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15% of possible consumers will not even consider working with a business they can't find viewpoints about.
Source: Statuslabs
Customers Could Spend 31% More With A Business That Has Great Reviews
Focus on this fact. The more detailed other users explain your services or product, the more cash you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone
73 Percent Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Rankings
Online review data make it clear individuals aren't pleased with scores alone.
Client reviews make the statistics appear more genuine which is what the potential clients are trying to find. Nearly a 3rd of customers state written reviews are the only function that makes them think the websites' reviews are beneficial and pertinent.
Source: Fan and Fuel
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose a doctor or an attorney.
Young people (age 18-35) are much more likely to hire a professional based upon online reviews. Just 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies in fact make use of them.
Although we now know why consumer reviews are so effective, many businesses obviously don't.
Source: LsaInsider
89% Of Clients Review A Companies Replies To Reviews
Not only do many individuals check out the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
When it comes to trust, these online review statistics show the basic popularity of a website can only go so far.
Source: Review Trackers
83% Of Consumers Do Not Trust Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust ads select to take note of clients' suggestions online.
Source: Statuslabs
Positive Reviews Encourage 68 Percent Of Customers To Use A Local Business
Since the large majority of customers check out reviews, you'd want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews World Wide
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To show the importance of online reviews and ratings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same customers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
88% Of Executives Judge Reputation Risk As A Leading Business Issue
Reputation management stats suggest a business's reputation does not affect simply the customers. Potential employees also take a look at ratings and read reviews.
Source: Deloitte