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77% Of Clients Would Certainly Post A Review If They Were Asked
More than a 35% would submit a review to inform others about their client experience and 24% would rather direct their review to the business itself.
Over a 26% would want to leave a review to help other individuals with their decision making process.
Source: Podium
Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
Younger individuals understand the value of being informed. User-generated material has an indisputable impact on customers.
If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
63.6% Of Customers Go To Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
These online review statistics reveal the basic appeal of a site can only go so far when it pertains to trust.
Source: Review Trackers
89% Of Consumers Browse A Businesses Feedback To Reviews
Not only do many clients check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.
Source: Brightlocal
A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Income
Businesses that treat consumers fairly generally prosper, review sites help ensure of that.
Source: Statuslabs
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers anticipate to see some negative reviews.
Source: Capterra
91% Of Millennials Rely On Online Reviews As Much As Loved Ones
Online review stats put clients' reviews as the most reliable source of recommendations. Online reviews normally carry the same weight as suggestions from loved ones.
Source: Brightlocal
The Majority Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends show people choose to comment if they had a favorable experience, instead of a unfavorable or average one.
Source: Brightlocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can also influence our buying preferences.
According to social reviews statistics, Facebook impacts the majority of users' purchase choices.
Facebook reviews stats expose that four out of five users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
Users Reading Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, purchasing decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Majority Of Consumers Won't Utilize A Business If It Has Less Than A 4 Star Ranking
This stat is one of numerous that highlight the value of online scores. Now that news of client fulfillment travels this fast, keeping your clients pleased is more important than ever.
57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
11% looked only for services with a perfect five star score.
Source: Brightlocal
86% Of Customers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you offer them a great experience.
Source: Brightlocal