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67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Picking A Service Provider
Reviews have a huge effect on their decision when consumers have to pick a service provider.
Source: DemandGenReport
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
88% Of Americans Stated That Product Reviews Were The Most Prominent Factor When Buying Home Electronics
Data reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
If A Business Deals With Problems Quickly And Efficiently, 95% Of Unsatisfied Clients Will Go Back To A Company
Consumers don't expect you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a business can do to fix a concern, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
83% Of Customers Don't Trust Advertising
The standard channels to reach customers aren't as prominent as they used to be. The majority of users who no longer trust ads choose to take notice of clients' recommendations online.
Source: Statuslabs
53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of client reviews stay without a response. That's too bad, since those businesses are losing clients that way.
Source: Review Trackers
Buyers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done much faster. Purchasing choices are made rapidly.
Online reviews are certainly convincing, yet marketers have not always come to value the power of them.
Source: Martech Zone
Google Accounts For 57.5 Percent Of All Reviews All Over The World
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
30% Of Consumers Feel Favorable To A Company Which Reacts To Online Reviews
Keeping in touch with your customers develops trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.
As you might expect, clients who feel this way are ready to spend more cash with a company.
Source: Statuslabs
70% Of Customers Need To Read At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people check out a lot more reviews to get an idea of how the business is in fact doing. Do not depend on that fact alone.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
These online review statistics reveal the basic appeal of a site can just go so far when it comes to trust.
Source: Review Trackers
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
Just 6 Percent Of Customers Don't Trust Client Reviews At All
According to consumer review statistics, a tremendous 19 percent of consumers always rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
Reviews Shared On Twitter Can Increase Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo