The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

As of late reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get an idea of how business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also affect our purchasing decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase decisions.

Facebook reviews statistics expose that four out of 5 users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Normally, 142 million consumers go to Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

Users Reading Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Purchasing choices are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

The Majority Of Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

53% Of Consumers Expect Businesses To Respond Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews go on without a reaction. That's too bad, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

If They Were Asked, 77% Of Clients Would Most Likely Post A Review

More than a 35% would submit a review to inform others about their consumer experience and 24% would likely direct their review to the company itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

One-half Of All Millennial's "Always" Read Online Reviews For Companies

Younger people know the value of being informed. User-generated material has an unassailable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews

Staying connected with your consumers builds their trust. Even something as basic as reacting to their reviews and remarks can make them feel valued.

As you might anticipate, clients who feel this way are more willing to invest more money with a company.

Source: Statuslabs

More Than Half Of Customers Won't Use An Organisation If It Has Less Than A 4 Star Score

This stat is among lots of that illustrate the importance of online ratings. Now that news of consumer fulfillment travels this quick, keeping your customers pleased is more crucial than ever.

57 percent of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for services with a perfect five star rating.

Source: Brightlocal

Customers Could Spend 31% More With A Business That Has Excellent Reviews

Take notice of this fact. The better other users describe your product and services, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated content can do wonders in regards to conversions.

A single review can have a massive effect on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% boost.

Source: RevLocal

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of consumers who read client reviews, concur that it increases their buying confidence.

Organizations utilize the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

86 Percent Of Customers Would Consider Writing A Review For A Business

Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people spend more than 5 times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

70% Of Customers Choose To Discover A Business Via Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, but it's worth attempting a different approach too. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs