Unfavorable Reviews Can Boost Conversion By Up To 85%

It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review data, people spend more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

86 Percent Of Customers Would Think About Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. They will be willing to share it if you give them a good experience.

Source: Brightlocal

15% Of People Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15 percent of potential customers will not even consider working with a business they can't discover opinions about.

Source: Statuslabs

Consumers Could Spend 31% More With A Business That Has Excellent Reviews

Pay attention to this fact. The better other users describe your services or product, the more money you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

61% Of Local Businesses Have An Average Rating Of 4 To 5 Stars

Overall 2 out of 3 businesses have good and exceptional scores. Just 5% of companies have a rating below 3 stars.

Source: Brightlocal

Reviews Posted On Twitter Can Help Improve Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. However, they realize the huge impact user ratings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Users Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. For that reason, buying decisions are made rapidly.

Online reviews are undoubtedly convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

98% Of Yelp's Site Visitors Bought From A Business They Found On The Website

Normally, 142 million consumers check out Yelp every month. If you haven't claimed your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

83% Of All Young Customers Were Invited To Give A Review Recently

Of those asked, 80% of consumers did give a review. In general, businesses have asked 66% of all customers to post a review on their company.

Source: Brightlocal

Only 6% Of Consumers Don't Trust Consumer Reviews At All

According to customer review stats, a massive 19% of customers always trust online reviews and never ever a purchase without reading reviews initially.

Source: Statista

89% Of Customers Read A Businesses Reactions To Reviews

Not only do most customers read the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.

Source: Brightlocal

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a positive experience, instead of a negative or average one.

Source: Brightlocal

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Over Half Of Customers Won't Utilize A Service If It Has Less Than A 4 Star Score

This stat is one of numerous that highlight the importance of online rankings. Now that news of customer complete satisfaction travels this quick, keeping your consumers pleased is more crucial than ever.

57% of consumers have looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with an ideal five star ranking.

Source: Brightlocal

60% Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.

Reviews and score data show people value the opinion of peers more than any other material.

Source: Collective Bias