89% Of Clients Read A Companies Replies To Reviews

Not only do a lot of clients read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

The Typical Review Length Has Actually Become 65% Shorter Since 2010

In recent years reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of a twitter tweet.

Source: Review Trackers

88% Of Executives Judge Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation doesn't impact simply the clients. Prospective team members also look at ratings and read reviews.

Source: Deloitte

63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

These online review stats reveal the basic popularity of a website can just go so far when it comes to trust.

Source: Review Trackers

89% Of Consumers Choose To Read Reviews Using Their Mobile Phones

Be it via an app or a mobile web browser, people today choose to read reviews on their smart phones.

Source: Statista

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from adequate to enhance your website's SERP ranking.

Taking a look at online rankings data, we learnt that a business requires to have an average of 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

More than half of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to choose a legal representative or a medical professional.

Younger people (age 18-35) are a lot more inclined to hire a professional based on online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

77% Of Buyers Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

83 Percent Of Customers Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust ads pick to take note of consumers' suggestions online.

Source: Statuslabs

73% Of Consumers Think Client Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Client reviews make the stats appear more authentic which is what the would-be customers are looking for. Practically a 3rd of consumers state composed reviews are the only function that makes them think the websites' reviews are pertinent and useful.

Source: Fan and Fuel

Many Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a positive experience, instead of a negative or average one.

Source: Brightlocal

If A Business Makes An Effort To Resolve Issues Rapidly And Efficiently, 95% Of Unhappy Customers Will Return To A Company

Clients don't anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

86% Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they invest at your business. They will be willing to share it if you provide them a great experience.

Source: Brightlocal

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your website. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

77% Of Clients Would Undoubtedly Submit A Review If They Were Asked

More than a 35% would post a review to inform others about their customer experience and 24% would rather direct their review to the company itself.

Over a 26% would be willing to post a review to assist other individuals with their choice making process.

Source: Podium

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are free, a surprisingly low number of companies in fact utilize them.

Although we now understand why customer reviews are so effective, the majority of businesses apparently don't.

Source: LsaInsider

30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews

Communicating with your clients builds their trust. Even something like responding to their comments and reviews can make them feel appreciated.

As you may expect, clients who feel this way are ready to spend more cash with a company.

Source: Statuslabs