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74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from adequate to enhance your website's SERP ranking.
Taking a look at online rankings stats, we discovered that a business needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
73% Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings
Online review statistics make it clear individuals aren't satisfied with ratings alone.
Written reviews make the statistics appear more genuine which is what the prospective customers are looking for. Practically a 3rd of consumers say written reviews are the only function that makes them believe the sites' reviews are relevant and beneficial.
Source: Fan and Fuel
77% Of Individuals Don't Trust Reviews That Are Older Than Three Months
Clients don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses ought to be continuously requesting reviews.
Source: Statuslabs
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a average or unfavorable one.
Source: Brightlocal
More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
71% Of Millennials Browse Consumer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% utilized online reviews to pick a physician or an attorney.
Young people (age 18-35) are even more inclined to employ a professional based on online reviews. Just 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters
The Majority Of Best Selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower ranking in fact helps your overall score.
According to consumer rating stats, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site
Usually, 142 million consumers check out Yelp every month. This is as good a time as any if you haven't declared your free Yelp business page.
Source: RevLocal
70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read a lot more reviews to get a clear view of how business is in fact doing. Do not depend on that figure alone.
Source: Brightlocal
53% Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a big part of the buying decision.
Source: Statista
Negative Reviews Can Improve Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review statistics, people devote more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.
Source: Martech Zone
72% Of Clients Won't Take Action Before They Check Out Some Reviews
Regardless of how eye-catching your marketing is, you still require consumer reviews. There is no way around it. Customers are still going to hear you out, however they trust other individuals more.
Source: My Testimonial Engine
30% Of Clients Feel Favorable To A Business Which Responds To Online Reviews
Staying connected with your clients creates trust. Even something as simple as responding to their reviews and comments can make them feel appreciated.
As you might expect, customers who feel this way are happy to spend more money with a business.
Source: Statuslabs
A One Star Increase In Rating Can Lead To A 5% To 9% Increase In Business Profits
Businesses that treat clients honorably typically succeed, review sites help ensure of that.
Source: Statuslabs