61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Generally 2 out of 3 businesses have outstanding and awesome rankings. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

73 Percent Of Customers Believe Client Reviews Are More Important Than Star And Number Scores

Online review stats make it clear people aren't satisfied with scores alone.

Written reviews make the stats appear more authentic which is what the potential customers are looking for. Practically a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are appropriate and useful.

Source: Fan and Fuel

98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Website

Normally, 142 million consumers visit Yelp each month. This is as excellent a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal

77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months

Customers don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

Software Reviews Impact Over 98% Of All Purchasers

18% of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% used online reviews to choose a medical professional or a lawyer.

Young people (age 18-35) are a lot more likely to work with a professional based upon online reviews. Only 19% of millennials will consider employing a legal representative without any.

Source: Thomson Reuters

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from enough to improve your website's SERP ranking.

Looking at online rankings statistics, we learnt that a company requires to have approximately 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Unfavorable Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than five times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

Regardless of how appealing your marketing is, you still need customer reviews. There is no other way around it. Clients are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses really use them.

Although we now understand why customer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

A Lot Of Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating statistics, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

89% Of Customers Browse A Businesses Replies To Reviews

Not only do most clients check out the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.

Source: Brightlocal

The Majority Of People Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are obviously the more vocal ones.

Source: Statista

Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise influence our purchasing decisions.

According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics expose that four out of 5 users are more likely to rely on a local business.

Source: RevLocal

53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista