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49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of clients, who take notice of the variety of reviews is presently at 46 percent.
Source: Brightlocal
Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact utilize them.
Although we now understand why customer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider
Clients Reading Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Buying decisions are made quickly.
Online reviews are undoubtedly convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends show people choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
Younger people understand the value of being informed. User-generated material has an unassailable effect on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Site
Generally, 142 million customers go to Yelp on a monthly basis. This is as good a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
77% Of Clients Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how good your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that businesses need to be constantly requesting reviews.
Source: Statuslabs
61 Percent Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Overall 2 out of 3 companies have good and outstanding rankings. Just 5% of businesses have a ranking listed below three stars.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management stats indicate a company's reputation does not impact simply the customers. Prospective employees also take a look at ratings and read reviews.
Source: Deloitte
73% Of Customers Think Consumer Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the statistics appear more genuine which is what the would-be consumers are looking for. Almost a 3rd of customers say written reviews are the only function that makes them think the websites' reviews are beneficial and relevant.
Source: Fan and Fuel