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Just 44% Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies really utilize them.
Although we now know why client reviews are so powerful, the majority of businesses obviously do not.
Source: LsaInsider
72% Of Clients Will Not Take Action Before They Read Some Reviews
Irrespective of how eye-catching your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
Online Product Reviews About An Item Can Increase Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for an item with five reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
Many Popular Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to client rating statistics, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency too.
The share of clients, who take notice of the variety of reviews is currently at 46%.
Source: Brightlocal
60 Percent Of Consumers Consult Blog And Social Media Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be affected than ladies.
Reviews and rating stats reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
98% Of Yelp's Browsers Bought From A Business They Found On The Website
Typically, 142 million consumers visit Yelp each month. This is as excellent a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal
90 Percent Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what individuals state about impressions, right?
Users get their impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their buying confidence.
Organizations utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Reviews Posted On Twitter Can Help Increase Sales By 6.46 Percent
Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo