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Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
88% Of Executives Regard Reputation Risk As A Top Business Concern
Reputation management statistics indicate a company's reputation doesn't impact just the customers. Prospective team members also look at scores and read reviews.
Source: Deloitte
Software Application Reviews Influence Over 98 Percent Of All Buyers
18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
USA Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on various elements of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American clients.
Source: Statista
The Average Review Word Count Has Become 65% Shorter Since 2010
Lately reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
Over Half Of Customers Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are surprisingly the more opinionated ones.
Source: Statista
Just 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies actually utilize them.
Although we now know why client reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
83 Percent Of Consumers Don't Trust Advertising
The traditional channels to reach clients aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements pick to take note of consumers' recommendations online.
Source: Statuslabs
Many Best Selling Products Have A Typical Score Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower score really helps your overall score.
According to customer rating stats, conversion rates begin to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated content can do wonders in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% boost.
Source: RevLocal
Online Item Reviews About A Product Can Improve Its Conversion Rate By A Whopping 270%
User review stats reveal the purchase possibility for an item with five reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center