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74% Of Local Companies Have At Least 1 Google Review
A single review is far from enough to improve your site's SERP ranking.
Looking at online ratings stats, we learnt that a business needs to have a minimum of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
77% Of Clients Would Certainly Post A Review If They Were Asked
More than a 35% would do it to educate others about their customer experience and 24% would undoubtedly direct their review to the business itself.
Over a 26% would be willing to give a review to help other individuals with their choice making process.
Source: Podium
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management stats indicate a company's reputation does not affect just the consumers. Potential team members also look at rankings and take a look at reviews.
Source: Deloitte
70% Of Customers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how business is in fact doing. Do not depend on that figure alone.
Source: Brightlocal
61 Percent Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars
Generally two thirds of businesses have great and awesome rankings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
The Average Review Length Has Gotten 65% Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are free, a remarkably low number of businesses really use them.
Although we now know why client reviews are so effective, most businesses apparently do not.
Source: LsaInsider
Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
The Majority Of Popular Items Have An Average Rating Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower ranking really helps your overall score.
According to consumer rating statistics, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Site
Usually, 142 million customers visit Yelp each month. If you have not declared your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Company
This stat is among numerous that highlight the significance of online ratings. Now that news of consumer satisfaction travels this fast, keeping your consumers pleased is more vital than ever.
57 percent of customers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked only for companies with a perfect five star ranking.
Source: Brightlocal