60% Of Consumers Check Out Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and ranking stats show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews

Communicating with your customers establishes trust. Even something as simple as reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, clients who feel this way are happy to invest more money with a business.

Source: Statuslabs

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated content has an unassailable impact on customers.

They will understand what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

77% Of Consumers Don't Trust Reviews That Are Older Than Three Months

Customers don't care how good your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

Google Represents 57.5 Percent Of All Reviews Globally

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These are the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

A One Star Increase In Score Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat clients fairly generally succeed, review websites help make certain of that.

Source: Statuslabs

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, people devote more than five times as long on a site when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their result on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.

Source: Capterra

82 Percent Of Customers Visit Review Websites Due To The Fact That They Want To Buy A Product Or A Service And Wish To Get The Facts About Business Product Or Services.

Users come due to the fact that they have actually already formed a buying decision. The majority of them (89%) purchase within a week of their visit.

Source: RevLocal

Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

A Solitary Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated material can do miracles in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% increase.

Source: RevLocal

63.6 Percent Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review stats show the basic popularity of a website can just presume when it comes to trust.

Source: Review Trackers