49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of clients, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

Reviews Published On Twitter Can Increase Sales By 6.46%

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses actually use them.

Although we now know why customer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

73 Percent Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Ratings

Online review stats make it clear people aren't pleased with scores alone.

Consumer reviews make the statistics appear more genuine which is what the prospective clients are trying to find. Practically a 3rd of customers state composed reviews are the only function that makes them think the sites' reviews are appropriate and beneficial.

Source: Fan and Fuel

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star score is the first thing customers see. Still, users take notice of other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management statistics suggest a business's reputation does not impact just the customers. Prospective team members likewise take a look at scores and read reviews.

Source: Deloitte

Unfavorable Reviews Can Improve Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, people devote more than five times as long on a website when they read negative reviews.

When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

77% Of Customers Would Undoubtedly Leave A Review If They Were Asked

More than a 35% would do it to educate others about their customer experience and 24% would certainly direct their review to the company itself.

Over a 26% would want to give a review to help other people with their choice making process.

Source: Podium

Most Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower score really helps your overall rating.

According to customer rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

52% Of Consumers Trust A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Half Of All Of The Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated material has an unassailable effect on customers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

15% Of Users Don't Trust Businesses Without Online Reviews

No trust suggests no interactions. 15% of possible customers will not even consider working with a company they can't find viewpoints about.

Source: Statuslabs

98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Site

Usually, 142 million customers go to Yelp each month. If you have not claimed your free Yelp business page, this is as great a time as any.

Source: RevLocal