Google Represents 57.5 Percent Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

98% Of Yelp's Website Visitors Bought From A Business They Discovered On The Website

Typically, 142 million consumers visit Yelp monthly. This is as great a time as any if you have not claimed your totally free Yelp business page.

Source: RevLocal

Buyers Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Buying decisions are made rapidly.

Online reviews are clearly persuasive, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

89% Of Individuals Prefer To Read Reviews Using Their Smartphones

Be it through an app or a mobile browser, people today prefer to read reviews on their cell phones.

Source: Statista

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other customers, you manage to decide on one that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

74% Of Regional Companies Have At A Minimum, 1 Google Review

A single review is far from adequate to improve your website's SERP ranking.

Looking at online rankings stats, we learnt that a business requires to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Online Product Reviews About A Product Can Amplify Its Conversion Rate By A Whopping 270 Percent

User review stats show the purchase probability for a product with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people check out much more reviews to get a better idea of how business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them an excellent experience.

Source: Brightlocal

Favorable Reviews Motivate 68 Percent Of Consumers To Use Local Businesses

Given that the huge bulk of customers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, agree that it increases their buying confidence.

Organizations utilize the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista