Online Item Reviews About A Product Can Improve Its Conversion Rate By A Staggering 270 Percent

User review statistics show the purchase probability for a product with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing customers see. Still, users pay attention to other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read customer reviews, concur that it increases their purchasing confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

60% Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and score statistics show individuals value the opinion of peers more than any other content.

Source: Collective Bias

If A Business Manages To Fix Problems Rapidly And Efficiently, 95% Of Disappointed Customers Will Return To A Business

Consumers don't anticipate you to be perfect. When things go wrong, they do anticipate you to remedy things. If there's absolutely nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.

These online review stats show the basic popularity of a website can just go so far when it pertains to trust.

Source: Review Trackers

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the value of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those very same consumers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

74% Of Regional Businesses Have At A Minimum, One Google Review

A single review is far from enough to improve your site's SERP ranking.

Looking at online ratings stats, we discovered that a company needs to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise affect our purchasing preferences.

According to social reviews stats, Facebook affects more than half of users' purchase decisions.

Facebook reviews statistics reveal that 4 out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be ready to share it if you give them a good experience.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz