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The Typical Review Length Has Actually Become 65% Shorter Since 2010
At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.
Source: Statista
98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Website
Generally, 142 million customers check out Yelp on a monthly basis. If you haven't claimed your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
89% Of Consumers Read A Companies Responses To Reviews
Not only do the majority of consumers read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
82% Of Customers Visit Review Sites Since They Wish To Purchase A Service Or A Product And Want To Get The Facts About Business Services And Products.
Users come since they have already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
Reviews Published On Twitter Can Improve Revenues By 6.46%
Online review stats show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Over Half Of People Aged 25 To 34 Gave Reviews
According to Statista, the more youthful generations are unsurprisingly the more opinionated ones.
Source: Statista
Online Item Reviews About An Item Can Amplify Its Conversion Rate By A Whopping 270%
User review statistics show the purchase likelihood for an item with 5 reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews go on without a response. That's too bad, because those businesses are losing clients that way.
Source: Review Trackers
Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses really utilize them.
Although we now understand why consumer reviews are so effective, a lot of businesses apparently don't.
Source: LsaInsider
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%
One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Most Best-selling Items Have An Average Rating Of 4.2 To 4.7
You can't make everybody delighted, which is why perfect 5 star scores are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower ranking actually helps your overall score.
According to consumer rating statistics, conversion rates start to reduce as rankings rise above 4.7.
Source: Spiegel Research Center
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
More youthful people know the value of being informed. User-generated content has an indisputable effect on consumers.
If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider
When clients need to select a service provider, reviews have an enormous impact on their decision.
Source: DemandGenReport