Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the basic popularity of a website can just go so far.

Source: Review Trackers

77% Of Consumers Would Certainly Submit A Review If They Were Asked

More than a 35% would post a review to inform others about their customer experience and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to give a review to assist other people with their decision making process.

Source: Podium

98% Of Yelp's Site Visitors Bought From A Business They Found On The Website

Normally, 142 million customers check out Yelp monthly. This is as excellent a time as any if you have not declared your free Yelp business page.

Source: RevLocal

86 Percent Of Consumers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the producer states. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. However, they understand the enormous impact user scores have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

74% Of Local Companies Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online rankings stats, we found out that a company requires to have an average of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to decide on a model that works for you. That's how favorable reviews convert consumers into consumers.

Source: Consumer Affairs

Since They Want To Acquire A Product Or A Service And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Consumers Go To Review Websites.

Users come because they have actually already formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

The Majority Of Shoppers Aged 25 To 34 Wrote Reviews

According to Statista, the more youthful generations are apparently the more opinionated ones.

Source: Statista

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Software Reviews Impact Over 98% Of All Purchasers

18 percent of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

89% Of Shoppers Prefer To Read Reviews On Their Mobile Devices

Be it by means of an app or a mobile internet browser, people young and old prefer to read reviews on their mobile phones.

Source: Statista

71% Of Millennials Search Consumer Reviews Of Expert Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to pick a physician or a legal representative.

Younger people (age 18-35) are even more likely to hire an expert based upon online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

73 Percent Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Nearly a third of consumers say composed reviews are the only function that makes them think the websites' reviews are helpful and appropriate.

Source: Fan and Fuel

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista