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More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Use A Company
This stat is among lots of that show the importance of online scores. Now that news of consumer fulfillment travels this quick, keeping your customers delighted is more important than ever.
57% of customers have actually looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Furthermore, 11 percent looked only for businesses with a best five star rating.
Source: Brightlocal
86 Percent Of Customers Would Consider Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them a great experience.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'constantly' or 'really often'.
Source: Trust You
74% Of Local Companies Have At A Minimum, 1 Google Review
A single review is far from enough to enhance your site's SERP ranking.
Taking a look at online ratings data, we discovered that a business requires to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
60% Of Customers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be influenced than ladies.
Reviews and ranking stats reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
USA Buyers View "Product Performance" To Be The Most Useful Info In Product Reviews
When individuals read reviews, they focus on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American consumers.
Source: Statista
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses doubt the integrity of online reviews. Nevertheless, they realize the massive impact user ratings have on their business. Unfavorable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
89% Of Clients Prefer To Read Reviews On Their Cell Phones
Be it through an app or a mobile browser, clients choose to read reviews on their smart phones.
Source: Statista
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
Google Represents 57.5 Percent Of All Reviews Globally
Google is in the lead here, followed by Facebook as a distant second.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
If They Were Asked, 77% Of Consumers Would Certainly Give A Review
More than a 35% would post a review to inform others about their customer experience and 24% would probably direct their review to the company itself.
Over a 26% would want to submit a review to assist other individuals with their choice making process.
Source: Podium
A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Profits
Businesses that treat clients fairly normally prosper, review websites help ensure of that.
Source: Statuslabs
Only 6 Percent Of Consumers Do Not Trust Client Reviews At All
According to client review stats, a whopping 19% of customers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista