77% Of Consumers Would Definitely Give A Review If They Were Asked

More than a 35% would post a review to advise others about their customer encounter and 24% would probably direct their review to the business itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

Reviews Published On Twitter Can Improve Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

72 Percent Of Customers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how tempting your marketing is, you still need client reviews. There's no skirting around it. Consumers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

83 Percent Of Clients Do Not Rely On Advertising

The standard channels to reach consumers aren't as influential as they utilized to be. A lot of users who no longer trust ads choose to pay attention to clients' recommendations online.

Source: Statuslabs

52% Of Customers Trust A Product More If It Has Unfavorable Reviews As Well

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Customers anticipate to see some unfavorable reviews.

Source: Capterra

49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of clients, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Stats reveal that reviews were more beneficial than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

88% Of Executives View Reputation Risk As A Top Business Issue

Reputation management stats suggest a business's reputation does not affect just the consumers. Potential employees also look at ratings and read reviews.

Source: Deloitte

86% Of Customers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you offer them an excellent experience.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% fewer sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone