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77% Of Consumers Don't Trust Reviews That Are Older Than 3 Months
Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
83% Of Clients Don't Rely On Advertising
The conventional channels to reach consumers aren't as prominent as they utilized to be. Many users who no longer trust ads select to pay attention to consumers' suggestions online.
Source: Statuslabs
67% Of Consumers Claim That Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have a massive impact on their decision when customers have to choose a solution provider.
Source: DemandGenReport
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to pick a medical professional or a lawyer.
Young people (age 18-35) are much more inclined to employ a professional based on online reviews. Just 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
If A Business Deals With Problems Quickly And Effectively, 95% Of Disappointed Clients Will Go Back To A Company
Customers don't expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
Just 6% Of Customers Do Not Rely On Customer Reviews At All
According to client review data, a massive 19% of consumers constantly trust online reviews and never a buy without reading reviews initially.
Source: Statista
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management stats indicate a company's reputation doesn't impact simply the clients. Potential team members likewise look at ratings and take a look at reviews.
Source: Deloitte
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
86 Percent Of Customers Would Think About Writing A Review For A Business
Your consumers are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you provide them a great experience.
Source: Brightlocal
A One Star Boost In Ranking Can Result In A 5% To 9% Boost In Business Income
Businesses that treat customers fairly generally prosper, review websites help make certain of that.
Source: Statuslabs
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally ads.
Source: Martech Zone
90 Percent Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what people state about very first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you don't have reviews on your website, consider asking your visitors to write one.
Source: Martech Zone
Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses
Because the huge bulk of customers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Customers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done much faster. Buying decisions are made quickly.
Online reviews are obviously convincing, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
73 Percent Of Consumers Believe Written Reviews Are More Vital Than Star And Number Ratings
Online review stats make it clear individuals aren't satisfied with scores alone.
Written reviews make the statistics appear more authentic which is what the would-be consumers are searching for. Practically a third of consumers say composed reviews are the only function that makes them think the sites' reviews are useful and relevant.
Source: Fan and Fuel
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You