91 Percent Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review statistics place clients' reviews as the most credible source of suggestions. Online reviews usually carry the same weight as advice from family and friends.

Source: Brightlocal

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Normally, 142 million consumers check out Yelp monthly. If you haven't claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

95% Of Dissatisfied Customers Will Go Back To A Company If A Business Deals With Problems Quickly And Effectively

Consumers do not anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a company can do to deal with a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Online Product Reviews About A Product Can Improve Its Conversion Rate By A Whopping 270%

User review stats show the purchase probability for an item with five reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being two times as likely to be affected than women.

Reviews and rating stats reveal individuals value the opinion of peers more than any other content.

Source: Collective Bias

When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Stats reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

73 Percent Of Customers Think Written Reviews Are More Crucial Than Star And Number Rankings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Customer reviews make the stats appear more genuine which is what the would-be consumers are searching for. Practically a 3rd of consumers say written reviews are the only feature that makes them believe the sites' reviews are helpful and relevant.

Source: Fan and Fuel

88% Of Executives Regard Reputation Risk As A Leading Business Concern

Reputation management statistics suggest a company's reputation doesn't impact just the customers. Prospective employees likewise take a look at ratings and take a look at reviews.

Source: Deloitte

Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

70% Of Customers Prefer To Find Out About A Business Through Articles And Reviews, Instead Of Ads

Advertisements are all well and good, however it's worth trying a different approach too. Reviews are by far the very best way to find the truth about a product or service.

Source: Statuslabs

83% Of All Young Buyers Were Asked To Post A Review Recently

Of those invited, 80% of consumers did leave a review. In general, businesses have actually asked 66% of all consumers to leave a review on their company.

Source: Brightlocal

53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's consumers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the buying decision.

Source: Statista

Over Half Of Customers Won't Use An Organisation If It Has Less Than A 4 Star Ranking

This stat is among lots of that illustrate the value of online ratings. Now that news of client fulfillment travels this fast, keeping your clients delighted is more important than ever.

57% of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked just for businesses with an ideal five star ranking.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Expert Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick an attorney or a physician.

Young people (age 18-35) are a lot more likely to hire a professional based upon online reviews. Only 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics show that 63% of customer reviews go on without a reply. That's regrettable, because those businesses are losing clients that way.

Source: Review Trackers

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz