Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a new car and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.

With the help of other people, you quickly pick a model that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

90% Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people state about first impressions, right?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

67% Of Customers Say Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When customers have to pick a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

74% Of Regional Companies Have At Least One Google Review

A single review is far from enough to improve your site's SERP ranking.

Taking a look at online scores stats, we discovered that a business needs to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Just 6 Percent Of Consumers Do Not Rely On Client Reviews At All

According to consumer review statistics, a tremendous 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews.

Source: Statista

73% Of Consumers Believe Consumer Reviews Are More Important Than Star And Number Rankings

Online review data make it clear individuals aren't pleased with scores alone.

Client reviews make the statistics appear more genuine which is what the would-be customers are searching for. Almost a 3rd of customers state written reviews are the only function that makes them think the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Customers

24% of US consumers consider reviews as 'very influential'.

To illustrate the significance of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

83% Of All Younger Customers Were Invited To Give A Review Recently

Of those invited, 80% of customers did leave a review. In general, businesses have actually asked 66% of all customers to leave a review on their business.

Source: Brightlocal

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

Facebook Reviews Impact More Than 50% Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also affect our buying preferences.

According to social reviews data, Facebook impacts the majority of users' purchase choices.

Facebook reviews stats expose that 4 out of five users are most likely to trust a local business if it has favorable reviews.

Source: RevLocal

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read a lot more reviews to get a clear view of how the business is actually doing. Don't depend on that figure alone.

Source: Brightlocal

64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out client reviews, agree that it increases their purchasing confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

61 Percent Of Local Businesses Have A Typical Rating Of 4 Or 5 Stars

Typically two thirds of businesses have outstanding and awesome ratings. Just 5% of companies have a rating below 3 stars.

Source: Brightlocal

70% Of Customers Choose To Find Out About A Business Via Reviews And Short Articles, Instead Of Ads

Advertisements are all well and good, but it deserves trying a different approach as well. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

89% Of Customers Want To Read Reviews On Their Mobile Devices

Be it through an app or a mobile browser, everyday people prefer to read reviews on their mobile devices.

Source: Statista

63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) last.

These online review stats show the basic popularity of a website can only presume when it pertains to trust.

Source: Review Trackers

Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent

User review stats show the purchase possibility for an item with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz