Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals spend more than 5 times as long on a website when they check out negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

86% Of Customers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you give them a good experience.

Source: Brightlocal

61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two thirds of businesses have excellent and exceptional ratings. Just 5% of companies have a score below 3 stars.

Source: Brightlocal

60% Of Consumers Check Out Blog And Social Network Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be influenced than women.

Reviews and ranking data reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

If A Business Deals With Issues Rapidly And Effectively, 95% Of Disappointed Consumers Will Go Back To A Company

Consumers don't expect you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

Software Reviews Influence Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the enormous impact user scores have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

Reviews Shared On Twitter Can Improve Sales By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

Clients Could Spend 31% More With A Business That Has Terrific Reviews

Pay attention to this fact. The better other users describe your services or product, the more cash you can charge and consumer review statistics show us exactly just how much more.

Source: Martech Zone

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

53% Of Consumers Expect Companies To Respond Within A Week To Negative Reviews

Online review stats clarify that 63% of client reviews remain without a reaction. That's too bad, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a average or negative one.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are positive. People anticipate to see some unfavorable reviews.

Source: Capterra