A Single Business Review Can Raise Its Conversions By 10 Percent

Online review statistics show user-generated content can do miracles in regards to conversions.

A single review can have a huge effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply an astonishing 44% boost.

Source: RevLocal

Favorable Reviews Encourage 68 Percent Of Customers To Use Local Businesses

Considering that the huge bulk of customers read reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Because They Desire To Buy A Service Or An Item And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Consumers Visit Review Sites.

Users come since they have already formed a buying decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

77% Of Individuals Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star rating is the first thing customers see. Still, users pay attention to other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American customers.

Source: Statista

15% Of Clients Don't Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of potential clients won't even think about doing business with a company they can't discover opinions about.

Source: Statuslabs

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some negative reviews.

Source: Capterra

More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

If A Company Takes Care Of Problems Quickly And Effectively, 95% Of Disappointed Consumers Will Go Back To A Business

Clients don't anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there is absolutely nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

70% Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out much more reviews to get an idea of how business is actually doing. Do not depend upon that fact alone.

Source: Brightlocal

70 Percent Of Consumers Choose To Find Out About A Business Through Short Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it deserves attempting a different approach as well. Reviews are by far the best method to find the truth about a service or product.

Source: Statuslabs

98% Of Yelp's Site Visitors Bought From A Business They Found On The Website

Typically, 142 million consumers check out Yelp each month. If you have not declared your free Yelp business page, this is as good a time as any.

Source: RevLocal

Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our purchasing preferences.

According to social reviews data, Facebook affects more than half of users' purchase decisions.

Facebook reviews statistics reveal that four out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

74% Of Local Businesses Have At Least 1 Google Review

One review is far from enough to improve your website's SERP ranking.

Taking a look at online rankings stats, we learnt that a company needs to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

88% Of Executives Consider Reputation Risk As A Leading Business Concern

Reputation management stats show a business's reputation doesn't affect simply the customers. Potential employees also look at scores and take a look at reviews.

Source: Deloitte