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53% Of Customers Expect Companies To Reply Within A Week To Negative Reviews
Online review stats clarify that 63% of consumer reviews remain without a reply. That's too bad, since those companies are losing consumers that way.
Source: Review Trackers
67% Of Consumers Say Reviews Are A "Very Important" Factor When Choosing A Solution Provider
When consumers need to pick a service provider, reviews have a massive influence on their decision.
Source: DemandGenReport
Google Represents 57.5 Percent Of All Reviews Globally
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
30% Of Customers Feel Favorable To A Business Which Reacts To Online Reviews
Corresponding with your consumers establishes trust. Even something easy like responding to their reviews and remarks can make them feel appreciated.
As you may expect, clients who feel this way are ready to invest more money with a company.
Source: Statuslabs
Reviews Posted On Twitter Can Grow Online Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
Visitors Reading Reviews On A Mobile Phone Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done faster. Buying choices are made rapidly.
Online reviews are clearly convincing, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a remarkably low number of businesses really utilize them.
Although we now understand why customer reviews are so effective, a lot of businesses apparently do not.
Source: LsaInsider
83% Of All Younger People Were Invited To Leave A Review Recently
Of those asked, 80% of customers did leave a review. Overall, businesses have asked 66% of all clients to post a review on their company.
Source: Brightlocal
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Given that the huge bulk of customers read reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
74 Percent Of Local Companies Have At Least 1 Google Review
A single review is far from sufficient to enhance your site's SERP ranking.
Looking at online scores data, we learnt that a company needs to have a minimum of 40 reviews before users "Award" it with a star.
Source: Brightlocal
The Average Review Length Has Gotten 65% Shorter Since 2010
In recent years reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
The Majority Of People Aged 25-34 Posted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
Negative Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals spend more than five times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
89% Of Customers Read A Businesses Feedback To Reviews
Not only do most consumers check out the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and desire the very best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.
Source: Statista