98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Typically, 142 million consumers visit Yelp on a monthly basis. If you have not claimed your free Yelp business page, this is as great a time as any.

Source: RevLocal

53 Percent Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.

Today's buyers are smart and want the best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews Around The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software application buyers consider reviews to be an essential factor in the purchase procedure. Software reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

If They Were Asked, 77% Of Clients Would Likely Submit A Review

More than a 35% would submit a review to notify others about their consumer experience and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to post a review to assist other individuals with their choice making process.

Source: Podium

Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the value of being informed. User-generated content has an unassailable influence on customers.

They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Buying Home Electronics

Data reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista

More Than Half Of Consumers Will Not Use A Service If It Has Less Than A 4 Star Score

This stat is among lots of that show the importance of online scores. Now that news of customer complete satisfaction travels this quick, keeping your consumers pleased is more important than ever.

57 percent of consumers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11% looked just for businesses with a perfect five star rating.

Source: Brightlocal

73 Percent Of Consumers Believe Consumer Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear people aren't satisfied with scores alone.

Client reviews make the stats appear more authentic which is what the would-be consumers are looking for. Practically a third of consumers say written reviews are the only function that makes them think the websites' reviews are useful and appropriate.

Source: Fan and Fuel

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.

Source: Reevoo

15% Of People Do Not Trust Businesses Without Having Online Reviews

No trust means no interactions. 15% of potential consumers won't even consider working with a company they can't find opinions about.

Source: Statuslabs

The Average Review Word Count Has Become 65% Much Shorter Since 2010

At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

Consumers Might Spend 31% More With A Business That Has Great Reviews

Pay attention to this fact. The more detailed other users describe your service or product, the more cash you can charge and consumer review stats show us precisely just how much more.

Source: Martech Zone