98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Site

Usually, 142 million consumers go to Yelp each month. This is as excellent a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Clients

24% of US buyers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those same consumers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

Customers Might Invest 31% More With A Business That Has Excellent Reviews

Take note of this statistic. The better other users explain your services or product, the more money you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses doubt the integrity of online reviews. Nevertheless, they understand the massive impact user scores have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Buyers Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Buying decisions are made quickly.

Online reviews are certainly convincing, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

Reviews have a huge impact on their decision when customers have to choose a solution provider.

Source: DemandGenReport

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

77% Of Customers Don't Rely On Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

63.6% Of Customers Visit Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the basic appeal of a site can just go so far.

Source: Review Trackers

83% Of All Younger Shoppers Were Asked To Submit A Review Recently

Of those asked, 80% of consumers did post a review. In general, businesses have actually asked 66% of all customers to leave a review on their company.

Source: Brightlocal