49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of customers, who focus on the number of reviews is presently at 46 percent.

Source: Brightlocal

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats show the basic popularity of a site can just go so far.

Source: Review Trackers

A Lot Of Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

89% Of Buyers Like To Read Reviews On Their Smartphones

Be it via an app or a mobile browser, folks choose to read reviews on their cell phones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users take note of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US consumers.

Source: Statista

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Overall two thirds of businesses have good and exceptional rankings. Only 5% of companies have a rating below 3 stars.

Source: Brightlocal

98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website

Generally, 142 million customers check out Yelp each month. This is as good a time as any if you have not declared your complimentary Yelp business page.

Source: RevLocal

A Single Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have an enormous influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44% increase.

Source: RevLocal

72% Of Clients Won't Take Action Unless They Check Out Some Reviews

Irrespective of how attractive your marketing is, you still require consumer reviews. There's no other way around it. Consumers are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

Since They Want To Purchase An Item Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Go To Review Sites.

Users come due to the fact that they have actually currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit.

Source: RevLocal

91% Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review stats put consumers' reviews as the most reliable source of suggestions. Online reviews normally carry the very same weight as advice from loved ones.

Source: Brightlocal

Clients Could Spend 31% More With A Business That Has Terrific Reviews

Take note of this fact. The better other users describe your product and services, the more cash you can charge and customer review statistics reveal to us exactly just how much more.

Source: Martech Zone

More Than 4 Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase possibility for an item with five reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

The Average Review Length Has Become 65% Shorter Since 2010

Nowadays reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

83% Of Customers Do Not Trust Advertising

The standard channels to reach clients aren't as influential as they used to be. The majority of users who no longer trust advertisements choose to pay attention to clients' recommendations online.

Source: Statuslabs

77% Of Clients Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be continuously asking for reviews.

Source: Statuslabs