Favorable Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Since the vast majority of customers check out reviews, you'd want yours to be appealing to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of All Young Customers Were Invited To Give A Review Recently

Of those invited, 80% of clients did give a review. In general, companies have actually asked 66% of all consumers to post a review on their business.

Source: Brightlocal

77% Of Consumers Would Most Likely Post A Review If They Were Asked

More than a 35% would do it to advise others about their customer encounter and 24% would definitely direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their decision making process.

Source: Podium

More Than Half Of Consumers Aged 25-34 Posted Reviews

According to Statista, the younger generations are surprisingly the more vocal ones.

Source: Statista

89% Of Clients Prefer To Read Reviews On Their Mobile Devices

Be it via an app or a mobile internet browser, most people prefer to read reviews on their mobile devices.

Source: Statista

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

67% Of Customers Suggest Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

Reviews have a massive effect on their decision when consumers have to select a service provider.

Source: DemandGenReport

77% Of Consumers Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that companies should to be constantly asking for reviews.

Source: Statuslabs

88% Of Executives Regard Reputation Risk As A Top Business Issue

Reputation management stats suggest a business's reputation does not impact just the customers. Prospective team members also take a look at scores and read reviews.

Source: Deloitte

United States Buyers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various aspects of the shopping experience when people check out reviews. However according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US clients.

Source: Statista

72% Of Consumers Won't Take Action Unless They Check Out Some Reviews

No matter how tempting your marketing is, you still need customer reviews. There's no way around it. Customers are still going to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually make use of them.

Although we now understand why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of clients, who pay attention to the number of reviews is currently at 46 percent.

Source: Brightlocal

63.6% Of Consumers Visit Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review statistics reveal the general popularity of a website can only go so far.

Source: Review Trackers

60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.

Reviews and ranking data show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated material can do wonders in regards to conversions.

A single review can have a huge impact on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44 percent increase.

Source: RevLocal

61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Typically 2 out of 3 companies have good and outstanding rankings. Just 5% of companies have a rating below 3 stars.

Source: Brightlocal