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Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US consumers consider reviews as 'exceptionally influential'.
To illustrate the value of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such products.
Source: Turntonetworks
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
The Majority Of Best Selling Items Have A Typical Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.
According to customer rating statistics, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
If They Were Asked, 77% Of Customers Would Definitely Post A Review
More than a 35% would post a review to inform others about their consumer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would want to give a review to assist other individuals with their decision making process.
Source: Podium
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have a substantial effect on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% increase.
Source: RevLocal
When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Selecting A Service Provider
Reviews have a huge effect on their decision when customers have to choose a solution provider.
Source: DemandGenReport
63.6 Percent Of Customers Check Out Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
These online review stats show the basic popularity of a site can only go so far when it concerns trust.
Source: Review Trackers
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a average or negative one.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of customer reviews go on without a response. That's too bad, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
Customers Might Invest 31 Percent More With A Business That Has Terrific Reviews
Take note of this fact. The more detailed other users describe your service or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.
Source: Martech Zone