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82% Of Customers Check Out Review Sites Because They Want To Acquire A Service Or An Item And Wish To Get The Truth About Business Products And Services.
Review sites are places that customers go to get the facts about a service, product or business. Because they have currently formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
Just 6 Percent Of Consumers Do Not Trust Consumer Reviews At All
According to consumer review data, a whopping 19% of consumers constantly rely on online reviews and never a make a purchase without reading reviews first.
Source: Statista
Customers Could Spend 31% More With A Business That Has Fantastic Reviews
Take note of this statistic. The more detailed other users describe your product and services, the more money you can charge and consumer review stats reveal to us exactly how much more.
Source: Martech Zone
Online Item Reviews About An Item Can Boost Its Conversion Rate By A Whopping 270 Percent
User review stats show the purchase probability for a product with 5 reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center
70% Of Consumers Prefer To Find Out About A Business Via Short Articles And Reviews, Rather Than Advertisements
Ads are all well and good, but it deserves attempting a different approach as well. Reviews are without a doubt the best way to find the truth about a product or service.
Source: Statuslabs
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are phony if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.
Source: Capterra
63.6 Percent Of Customers Go To Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
When it comes to trust, these online review statistics show the basic popularity of a website can only go so far.
Source: Review Trackers
Consumer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
Reviews Shared On Twitter Can Help Boost Revenues By 6.46%
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Google Accounts For 57.5% Of All Reviews World-wide
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read consumer reviews, concur that it increases their purchasing confidence.
Businesses use the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Software Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application purchasers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
A Single Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do wonders in terms of conversions.
A single review can have a huge impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44% increase.
Source: RevLocal
73 Percent Of Consumers Think Customer Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear individuals aren't pleased with ratings alone.
Written reviews make the stats appear more genuine which is what the would-be customers are searching for. Nearly a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are relevant and useful.
Source: Fan and Fuel
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read reviews.
With the help of other people, you manage to select a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
98 Percent Of Yelp's Browsers Bought From A Business They Discovered On The Site
Generally, 142 million customers go to Yelp each month. If you have not claimed your totally free Yelp business page, this is as good a time as any.
Source: RevLocal