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63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the general popularity of a website can just go so far.
Source: Review Trackers
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies
More youthful individuals understand the worth of being informed. User-generated material has an indisputable influence on consumers.
If businesses stop to consider the power of client reviews over millennials, they will recognize what they've been missing out on. Older individuals are various though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Software Application Reviews Influence Over 98 Percent Of All Buyers
18% of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Consumers Could Invest 31 Percent More With A Business That Has Great Reviews
Take note of this fact. The more detailed other users explain your product or service, the more cash you can charge and consumer review stats reveal to us precisely how much more.
Source: Martech Zone
If A Business Takes Care Of Issues Quickly And Effectively, 95% Of Unhappy Customers Will Return To A Company
Clients do not anticipate you to be perfect. They do anticipate you to resolve things when they go wrong. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review statistics position customers' reviews as the most reliable source of suggestions. Online reviews generally carry the exact same weight as guidance from family and friends.
Source: Brightlocal
A Lone Business Review Can Raise Its Conversions By 10%
Online review statistics show user-generated material can do miracles in terms of conversions.
A single review can have a substantial effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44 percent increase.
Source: RevLocal
Positive Reviews Motivate 68% Of Consumers To Choose A Local Business
Considering that the vast majority of consumers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Only 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of businesses actually use them.
Although we now know why customer reviews are so powerful, many businesses obviously don't.
Source: LsaInsider
A Lot Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have visited a vendor. Online review trends reveal individuals prefer to comment if they had a positive experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars
Overall 2 out of 3 companies have great and awesome rankings. Just 5% of companies have a ranking listed below 3 stars.
Source: Brightlocal
67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
Reviews have a massive effect on their decision when consumers have to choose a solution provider.
Source: DemandGenReport
83% Of Customers Don't Rely On Advertising
The traditional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust ads pick to pay attention to customers' recommendations online.
Source: Statuslabs