Majority Of Customers Will Not Utilize An Organisation If It Has Less Than A 4 Star Rating

This stat is one of numerous that illustrate the importance of online ratings. Now that news of customer satisfaction travels this fast, keeping your clients pleased is more important than ever.

57 percent of customers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.

11 percent looked only for businesses with an ideal five star score.

Source: Brightlocal

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

90% Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Earnings

Businesses that treat consumers fairly generally succeed, review sites help make sure of that.

Source: Statuslabs

Customers Could Invest 31 Percent More With A Business That Has Great Reviews

Focus on this statistic. The better other users explain your services or product, the more money you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

Favorable Reviews Encourage 68% Of Consumers To Choose A Local Business

Considering that the vast majority of customers read reviews, you would want yours to be appealing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Online Product Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%

User review stats show the purchase probability for an item with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

A Lot Of Popular Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star ratings are suspicious. Somebody always has a little a gripe. That's why it is abnormal to get perfect 5 star rankings. Sometimes a lower score actually helps your overall rating.

According to customer rating stats, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Company

The star ranking is the first thing consumers see. Still, users focus on other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States consumers.

Source: Statista

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated material has an indisputable influence on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

30% Of Clients Feel Favorable To A Company Which Answers Online Reviews

Corresponding with your clients establishes trust. Even something as simple as responding to their reviews and comments can make them feel valued.

As you might expect, customers who feel this way are more willing to spend more money with a company.

Source: Statuslabs