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61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Typically 2 out of 3 companies have outstanding and good scores. Only 5% of companies have a ranking below 3 stars.
Source: Brightlocal
Customers Might Spend 31% More With A Business That Has Great Reviews
Take notice of this fact. The better other users explain your service or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.
Source: Martech Zone
53% Of Consumers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of client reviews stay without a reaction. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
If A Business Deals With Issues Quickly And Effectively, 95% Of Unhappy Customers Will Return To A Company
Clients don't expect you to be perfect. They do anticipate you to fix things when they go wrong. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social media which can also influence our buying preferences.
According to social reviews stats, Facebook impacts more than half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that four out of five users are most likely to rely on a local business.
Source: RevLocal
73% Of Consumers Believe Consumer Reviews Are More Important Than Star And Number Ratings
Online review stats make it clear people aren't satisfied with ratings alone.
Consumer reviews make the stats appear more authentic which is what the potential clients are trying to find. Practically a third of consumers state written reviews are the only function that makes them believe the sites' reviews are appropriate and beneficial.
Source: Fan and Fuel
Visitors Reading Reviews On A Mobile Device Are 127% Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done faster. Buying choices are made quickly.
Online reviews are certainly persuasive, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
74% Of Regional Businesses Have At Least 1 Google Review
One review is far from adequate to enhance your website's SERP ranking.
Looking at online ratings data, we learnt that a business needs to have at least 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Just 6% Of Customers Do Not Trust Client Reviews At All
According to client review data, a tremendous 19 percent of customers constantly rely on online reviews and never ever a make a purchase without reading reviews.
Source: Statista
If They Were Asked, 77% Of Customers Would Likely Leave A Review
More than a 35% would leave a review to advise others about their client experience and 24% would likely direct their review to the company itself.
Over a 26% would be willing to post a review to help other people with their decision making process.
Source: Podium
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, people spend more than 5 times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo