74 Percent Of Local Companies Have At Least One Google Review

One review is far from adequate to enhance your website's SERP ranking.

Taking a look at online ratings stats, we learnt that a company needs to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Clients

24% of US shoppers consider reviews as 'extremely influential'.

To show the importance of online reviews and scores, did you understand that 81 percent of customers will pay more for an item with reviews and those exact same customers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

90 Percent Of Consumers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, but negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, people devote more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they understand the enormous impact user rankings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

A One Star Boost In Score Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat consumers well generally flourish, review sites help make certain of that.

Source: Statuslabs

A Single Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated content can do wonders in regards to conversions.

A single review can have a massive influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% increase.

Source: RevLocal

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

60 Percent Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than ladies.

Reviews and score statistics show people value the viewpoint of peers more than any other content.

Source: Collective Bias

30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews

Communicating with your consumers develops trust. Even something like reacting to their remarks and reviews can make them feel valued.

As you might expect, clients who feel this way are ready to spend more cash with a business.

Source: Statuslabs

82% Of Customers Visit Review Sites Due To The Fact That They Wish To Acquire A Product Or A Service And Wish To Get The Truth About Business Product Or Services.

Review websites are places that people go to get the facts about a business, service or product . Users come due to the fact that they have currently formed a purchase decision. The majority of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

53% Of Customers Expect Businesses To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those businesses are losing customers that way.

Source: Review Trackers

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated material has an indisputable influence on customers.

If businesses stop to consider the power of customer reviews over millennials, they will recognize what they've been losing out on. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

83% Of Clients Do Not Trust Advertising

The traditional channels to reach customers aren't as prominent as they used to be. Most users who no longer trust ads pick to take note of customers' recommendations online.

Source: Statuslabs

77% Of Customers Don't Trust Reviews That Are Older Than 3 Months

Clients don't care how good your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be constantly requesting reviews.

Source: Statuslabs

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read reviews.

With the help of other customers, you quickly pick a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs