77% Of Customers Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses should to be constantly requesting reviews.

Source: Statuslabs

Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

People Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, purchasing choices are made quickly.

Online reviews are undoubtedly persuasive, yet online marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

72 Percent Of Clients Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how attractive your marketing is, you still require client reviews. There's no other way around it. Customers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

More Than Half Of Customers Will Not Utilize An Organisation If It Has Less Than A 4 Star Rating

This stat is one of many that show the significance of online rankings. Now that news of consumer satisfaction travels this fast, keeping your customers pleased is more important than ever.

57% of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked just for organizations with a perfect five star ranking.

Source: Brightlocal

Only 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to client review statistics, a whopping 19 percent of customers constantly trust online reviews and never a make a purchase without checking out reviews first.

Source: Statista

91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family

Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews usually bring the very same weight as suggestions from loved ones.

Source: Brightlocal

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people check out much more reviews to get an idea of how the business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

American Consumers View "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on different elements of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA customers.

Source: Statista

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Picking A Service Provider

When clients need to select a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the value of being informed. User-generated content has an indisputable effect on customers.

They will understand what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

30% Of Clients Feel Positive About A Business Which Responds To Online Reviews

Communicating with your consumers creates trust. Even something like responding to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are happy to invest more money with a company.

Source: Statuslabs

95% Of Unhappy Customers Will Return To A Business If A Business Makes An Effort To Solve Issues Quickly And Effectively

Customers don't expect you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a company can do to solve a concern, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Since They Desire To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Customers Go To Review Websites.

Review websites are places that customers go to get the facts about a business, service or product . Due to the fact that they have currently formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

89% Of Customers Read A Companies Feedback To Reviews

Not only do most consumers check out the review replies, 30% of them highly value them. Almost 96% read the replies to their own reviews.

Source: Brightlocal